2 Piece Telescope Tubes, Paper Canisters – Style 2

Fiber Cans & Telescope Tubes - Style 2

 

I have to admit, I am a total product person. I am drawn in to things that are pretty, packaged well, and will look good on my counter.  I love sharply dressed products that fill the senses with visual appeal.  Clever sayings, bright colors, and high end printing are all indicators of a well thought out product design.

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Paper Canisters, Fiber Cans, 3 Piece Telescope Tubes – Style 1

Fiber cans & Telescope Tubes - Style 1

Primary and secondary packaging are not usually a company’s first thought when launching a new product or re-branding an existing one.

More often than not, businesses focus entirely on their product alone, forgetting about packaging and shipping until the time comes to package and ship. Little thought, if any, is often dedicated to the design of a retail canister. The paper packaging and shipping industry is where design, strategy, and innovation are the keys to successfully marketing a product, business, or person.

The goal: meet the needs of each customer by manufacturing a beautiful paper canister that protects, promotes, and does not break the bank. Read more…

Product Diversity: Paper Tubes & Edge Protectors

Diversify DeAnna Kane

 

To diversify, or not to diversify. A company’s brand may hinge on many things, including products and diversity within those products. Ever go to a restaurant and see the menu and become so overwhelmed with the choices? Or walk into a Disney store and have no idea where to start to find that special gift for someone? Or perhaps just the opposite…where you have a requirement and most companies fall short in providing a product that fits that need?

Oftentimes people may settle for something that is less effective, and might not always be exactly what they need. The ability to customize products, particularly paper packaging products, is non-existent in many companies and leaves businesses searching day in and day out. Consumers yearn to avoid the misadventures in making bad choices that are a waste of time and money.

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Community Overstock Program

Community Overstock Program

Local community support is  vital to the success of any business.  Fast food restaurants, boutiques, and stores that offer consumer products, all build around a community and thrive on participation from community members.  Many people may not realize that those local community retail shops also support and require a partnership with larger manufacturing companies that produce products that consumers ultimately purchase for their daily needs, as well as reduce long term costs of the business.

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